I have received an enthusiastic response to my article written late last week, about why the social “we”b is about the real-world relationships, just as much as it is about online interaction. In that, I recollected how the best side-effect of Twitter has been the number of highly talented individuals I’ve been able to meet around the world.
I’ve got a bunch of emails, tweets and comments over the last couple of days asking me how this observation applies to airlines. Firstly, let me address why airlines need to have real-world interaction with their online “fans”.
to read more, visit: http://simpliflying.com/2010/8-ways-airlines-can-foster-real-world-interaction-to-complement-their-social-media-strategy-and-how-8-airlines-do-it/
