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Inside the Anniversary Issue of Southwest: The Magazine

JayHeinrichs
Adventurer B

Look closely at the cover and you’ll realize those two people are the same woman: flight attendant Sandra Force, in 1971 and today. Associate Editor Austin Morton joined Sandra and fellow veteran flight attendant C.J. Bostic on a leg from Love Field to LaGuardia. Both women have been making Southwest customers smile throughout the airline’s 45-year history. Read their story here. You may have noticed Sandra’s outfits while you were doing a double take. The one on the right was designed by none other than a team of Southwest Employees. You won’t start seeing the new uniforms on board until next spring, but this month we give you a sneak peek. Despite the anniversary, this isn’t a time to get all nostalgic about Southwest’s storied past. There are just too many cool changes happening. (Have you checked out all those international destinations?) So we devoted some pages to the future and did a little speculating on how many slots Southwest will get at the Lunar Airport. (Yes, you read that right.) Finally, I made a few general predictions of my own. For example, forty-five years from now: Kids will listen to horrible music. Real will beat virtual. Some expensive hotels will sit under the ocean—on purpose. Our clothes will adjust to the surrounding temperature. Fashionable people will refuse to wear them. And Southwest’s heart will stay in the center of it all. Just a hunch of course, but I’d say it’s pretty spot-on.   Happy reading, Jay Heinrichs