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SWA VP Linda Rutherford: From Carhop to ‘Can’t Be Stopped’

Explorer C
With nearly 25 years of service at Southwest Airlines, Linda Rutherford has been named one of PRWeek’s Top Champions in PR! From her beginnings at Southwest as a coordinator in what was then called Public Relations, to becoming Vice President and Chief Communications Officer, Linda demonstrates what it means to be a trailblazer. Before Linda found a home here at Southwest, she was an aviation reporter for the Dallas Times Herald and often worked with the Southwest PR Team from the other side of the desk. When the Herald closed its doors, Ginger Hardage, recently retired SVP Culture and Communications, championed for Linda to come to Southwest. With this award, we definitely understand why! Congratulations on being a Top Champion in PR, Linda! Linda PRWeek’s April issue will feature inspiring champions in PR nominated by their peers and colleagues who set the bar higher within their organizations.  These U.S. Communication pros are up for every challenge and ready to go above and beyond to ensure results exceed business goals and achieve creative excellence.