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Shark Week is Back and Bigger than Ever!

Explorer C
                     More shark.  Definitely, more shark.
Southwest Airlines has always been known for doing things a little differently. With Shark Week just around the corner, Southwest and Discovery Channel are taking the sharks to new heightsagain! Join us as we welcome our Shark Week-themed aircraft to our fleet for summer 2017. The spectacular underwater scene will cover the fuselage of one of our Boeing 737-700 aircraft and can be spotted across the country through August 31. We are tracking this massive fish out of water across the skies! Can you spot the five different shark species covering the airplane? If you see the jaw-dropping plane, be sure to take some pictures and share them with us using the hashtag #SharksTakeFlight.

Think a custom shark plane larger than Megalodon is enough? We didn’t either. Shark Week is scheduled to air July 23 through July 29 and our Customers won’t miss a bite of the action whilflying. Through our onboard Southwest’s entertainment portal on our WiFi-equipped aircraft, Customers can tune-in live on Discovery Channel as they make their way to their final destination.  Leading up to Shark Week, Customers have the chance to watch a pre-premiere episode of African Shark Safari, along with three episodes from Shark Week 2016, on our custom Shark Week on demand channel. 

This summer is filled with jawsome Shark Week action, and we don’t just mean sharks on a plane! This is also a time to celebrate Southwest’s newest international destination, Grand Cayman. Southwest and Discovery want to send a winner and three guests on an adventure of a lifetime. Visit and enter for a chance to win the "Dare to Dive Sweepstakes to Grand Cayman."  The winning prize includes round trip Southwest air travel for four (Government-imposed per passenger travel taxes of up to $150 per person are not included and are payable by each of winner and guest prior to travel), a $2,000 Ritz-Carlton giftcard, and a $1,000 gift card for an aquatic adventure of your choosing.
On your next flight, be sure to take a seat and watch ‘em eat!
NO PURCHASE NECESSARY TO ENTER OR WIN.  A PURCHASE WILL NOT INCREASEYOUR CHANCES OF WINNING.  Void where prohibited.  Open to legal residents of 48contiguous United States and the District of Columbia age 19 at time of entry.  Limit one entryper person.  All fields must be completed.  Approximate retail value of prize: $4,600.  Forcomplete details and Official Rules, visit  By submitting thisentry, you agree to the Official Rules.  By entering, information collected will be used inaccordance with Sponsor’s Privacy Policy at  Sponsor: DiscoveryCommunications, LLC, 1 Discovery Place, Silver Spring MD 20910.  Enter by July 31, 11:59p.m. C.T.