Last week, we learned that FORTUNE has once again recognized Southwest as one of the World’s Most Admired Companies for the 20th consecutive year, for our Leadership, corporate responsibility, and innovation, among other attributes. This week, we are being recognized yet again for the outstanding Customer Service our Employees deliver day in and day out to you, our Customers.
J.D. Power released its 2014 Customer Champions, a list of 50 companies “that demonstrate the ability to provide the highest level of customer service based on their most important critics—their customers.” When recognizing these companies, J.D. Power surveyed hundreds of thousands of people across the United States at more than 600 brands to get the Top 50. When ranking a customer service experience, J.D. Power noted that those they surveyed compared across all industries, not just one. I am particularly proud that the consistently friendly and warm Customer Service delivered by our People has resulted in Southwest being recognized as one of the best at providing customer service excellence in any industry. We know that we aren’t always perfect at Southwest, but it is gratifying when we are recognized for trying hard and doing the best we can, even during those times when Mother Nature doesn’t cooperate!
Southwest is working hard toward our Purpose of connecting People to what’s important in their lives through friendly, reliable, and low-cost air travel, and I congratulate Southwest Employees on this honor that recognizes their Warrior Spirit, Fun-LUVing Attitude, and Servant’s Heart as they serve our Customers each and every day.