Three weeks ago I wrote of my kids excitement of coming home to a FedEx package from Southwest Airlines containing new lunch boxes for the boys. You can read about the excitement, and see the photos, in this post: 11/08/2009 – Can An Airline Build Brand Loyalty Through Being Nice To Kids? Yes!
After weeks of anticipation, and the daily question from my son Max if he could put his snack in his lunch box yet…the day has come. Today is Max’s first day of Kindergarten, and all three of my kids have their Southwest Airline’s lunch boxes packed, in their backpacks and ready for school.
to read more, visit: http://boardingarea.com/blogs/flyingwithfish/2009/08/31/the-first-day-of-school-three-southwest-airlines-lunch-boxes-take-off/