Paid the $40 for Early Bird and got boarding # C-15. It seems most everyone on this flight also bought Early Bird and so all ~150 of us were randomly assigned to A-16 to C-15 or higher at the 36 hours advance point, and I was unlucky in this lottery. The Early Bird policy promises hassle-free automatic check-in 12 hours before the schmucks in general boarding whose earliest check-in option is 24 hours. It does deliver on this promise, but when the majority of passengers buy Early Bird, the program FAILS to deliver on their promise to “improve your seat selection options to help you get your favorite seat” (quote from the SWA website). I certainly will not be finding my favorite seat with a C-15 boarding position, and so am super frustrated with the way SWA describes this program. It is truly false advertising and I will be demanding a refund at the airport today.
... View more