Spread some cheer during the most wonderful time of the year! For today only, receive 20 percent off your purchase online from southwestthestore.com on Cyber Monday, and find the perfect gift for Dad, Grandma, Cousin Jimmy, and even for your sweet puppy, Frenchie! No coupon is needed so don’t wait.
The time is now to get those keys a-clicking and that mouse a-moving over to southwestthestore.com!
Terms: Offer valid only on southwestthestore.com. Offer cannot be redeemed in retail location. Offer not applicable to purchase of pet carrier, model planes, Breitling watch, gift cards, leather bags, prior purchases, and taxes. Discount applied before taxes and shipping charges. Not combinable with any other offers or discounts. (Offer is not valid for cash or cash equivalent).
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Alan Arkin, John Goodman, Ed Helms, Diane Keaton, Anthony Mackie, Amanda Seyfried, June Squibb, Marisa Tomei and Olivia Wilde are not the only stars gracing the silver screen this holiday season. Southwest’s bold new look makes an appearance in the witty holiday comedy, Love The Coopers.
Love The Coopers follows the Cooper clan as four generations of extended family come together for their annual Christmas Eve celebration. As the evening unfolds, a series of unexpected visitors and unlikely events turn the night upside down, leading them all toward a surprising rediscovery of family bonds and the spirit of the holiday.
Southwest signage is featured as a back drop for the character of Eleanor (played by Olivia Wilde) who makes her way home for the holidays. Although a snowstorm is to blame for some delayed travel, she encounters an unlikely surprise (sorry, we’re not giving it away). You will have to check out the movie for the big reveal, releasing in theatres tomorrow!
At Southwest, we are well aware that the hustle of holiday travel can be crazy, but here are a few tips to help make your Holiday travel just a bit more pleasant:
1. Pack smart and pack light, that’s holiday traveling done right!
Before you hit the slopes or nestle up to a loved one’s fireplace, remember to pack light and limit yourself to one carry-on bag (plus one small, personal item). If you really need to bring an extra winter coat have no fear, as your first two checked Bags Fly Free® (baggage weight and size limits apply).
2. Make travel changes and keep tabs on your trip using your mobile device.
If you’re extending your vacation with the in-laws by a few days (don’t laugh) you can quickly make travel changes on the fly with Southwest’s mobile site or our easy-to-use mobile app. The mobile app is available for Apple iOS devices via the App Store and for Android Devices on Google Play.
3. Shovel that driveway and leave the house early.
It’s crucial that you give yourself plenty of extra time to travel to the airport to avoid heightened Customer traffic during the holiday season. Snow or shine, we always recommend checking the status of your flight before you head to the airport, as well as our suggested airport arrival times and ticket counter hours listed by airport location.
4. If you’re checking bags, check out Express Bag Drop.
To speed up your baggage check in, try Express Bag Drop (available in select cities), a separate line that lets Customers who already have a boarding pass check their bag with less of a wait.
Traveling with an essential item? A gift for your second Uncle twice removed perhaps? Prior to boarding, see a Customer Service Agent at the gate to check any extra or oversized carry-on items, baby items such as strollers and car seats, or assistive devices such as wheelchairs, walkers, or scooters.
5. Your wheels facing out, so our wheels can go up.
We know you’re ready to get a taste of Grandma’s sweet potato casserole, or hit the slopes with your best friends, but remember to follow all boarding procedures to make sure boarding goes smoothly. During peak travel times like this, the overhead bins can get a little crowded. Remember to store large items (roller bags, suitcases, duffel bags etc.) in the overhead bins. Place roller bags with wheels facing out. Stow smaller personal items under the seat in front of you (purses, laptop cases, and backpacks).
6. Plan your pick up spot ahead of time. Your holiday trip is about to begin!
Navigating a crowded airport can be tricky. Coordinate with your companions and decide on a central meeting location at the airport ahead of time. If you are picking someone up from the airport, be sure to review our travel policies online. If you are picking up an unaccompanied minor or someone needing extra assistance, you must obtain a non-passenger escort pass from the ticket counter to be allowed through the security checkpoint.
Learn more about Love the Coopers at www.lovethecoopers.com.
We look forward to seeing you onboard this holiday season and hope we can make your journey home a little easier. Who knows - maybe you will encounter a unique surprise just like Eleanor!
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Do you dig doodling? Is drawing airplanes in your arsenal? To your travel gear are you very near and dear? Is your lifelong dream to have a luggage tag designed by your very own hands showcased in Southwest: The Store? Well, have we got a contest for you!
Design a luggage tag and upload it to Twitter or Instagram with the hashtags #SouthwestTheStore and #Contest between now and October 1 st . Don’t forget to tag @SouthwestAir!
One lucky winner receives:
- 20 luggage tags for their family and friends,
- A commemorative print and t-shirt featuring their design, and
- Chance to have the winner’s luggage tag sold on www.SouthwestTheStore.com.
Here are the design specifics, as well as a few tips and tricks:
- The Southwest brand aesthetic is bold, clean, modern, and fun. Consider stunning graphics and/or cheeky little lines.
- The screen-printed luggage tag is 4 5/16” x 2 3/8”.
- Artwork works best with four or fewer colors.
- Don’t forget to include the Southwest logo.
Happy creating, designers!
NO PURCHASE NECESSARY TO ENTER OR WIN. PURCHASES DO NOT INCREASE ODDS OF WINNING; ODDS DEPEND ON NUMBER OF ENTRIES RECEIVED. VOID WHERE PROHIBITED. Open to US residents of 48 contiguous U.S. and D.C., age 18 or older on September 17, 2015. Retail value of all prizes: $140. Limit 1 entry per person. For complete details and Official Rules, visit www.blogsouthwest.com. Sponsor: Southwest Airlines Co., 2702 Love Field Dr., Dallas, TX 75235. Enter by 10/1/15.
Luggage Tag Design Contest Official Rules
NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCE OF WINNING. VOID IN ALASKA, HAWAII, PUERTO RICO AND WHERE PROHIBITED.
1. How to Participate in the Contest
a. Southwest Airlines “Luggage Tag Design Contest” (“Contest”) will begin at 10 a.m. CST on Thursday, September 17, 2015 and will end at 4 p.m. CST on Thursday, October 1, 2015 (“Contest Period”). This Contest is in no way sponsored, endorsed, or administered by or associated with Instagram or Twitter.
b. Southwest Airlines is not responsible for lost, stolen, mangled, miss-delivered, postage due, illegible, incomplete or late entries, telephone service outages, delays, busy signals, equipment malfunctions and any other technological difficulties that may prevent an individual from entering.
c. Entry Details: To participate in the Contest, you may enter via the following method: Any eligible individual participant in this Contest shall be a “Participant.” Submit a luggage tag design via Southwest Airlines Twitter account @SouthwestAir or Instagram Account @SouthwestAir using the hashtags “#SouthwestTheStore” and “#Contest” or the entry will be deemed invalid. Tips for designers include: The Southwest brand aesthetic is bold, clean, modern, and fun; Consider stunning graphics and/or cheeky little lines; The screen-printed luggage tag is 4 5/16” x 2 3/8”; Artwork works best with four or fewer colors; and Don’t forget to include the Southwest logo.
As a Participant in this Contest, you may be required to submit the following personal information: first and last name, date of birth (month and year), email address, mailing address (including city, state or province, and ZIP or postal code), and phone number (including area code).
All entries submitted become the sole property of Southwest Airlines and will not be acknowledged or returned. Any luggage tag design submitted as part of this Contest, if it is deemed to be a winner, shall be assigned in full and thereafter completely owned by Sponsor. For all luggage tag designs submitted, whether or not a winner, you grant to Sponsor the right to download, copy, view, distribute, and display (both non-publically and publically) for the purposes of this Contest and to thereafter maintain a copy in perpetuity for records and archival purposes. Participants will not be compensated. Entries must not be copied. Entries must be entirely original, and may not violate any third party rights nor use any third-party intellectual property such as copyrights, trademarks, logos or background signs. Participants acknowledge and agree that their entry does not violate any rights of privacy or publicity. Entries must not disparage; contain material that is inappropriate, indecent, offensive, illegal, or vulgar; or promote bigotry, racism, hatred or discrimination based on race, gender, religion, or sexual orientation. Any entry that is not compliant with these Official Rules will be deemed void at the sole discretion of the Sponsor. Use of any device to automate entry is prohibited. Proof of submission of an entry shall not be deemed proof of receipt by Sponsor. Entries must be sent and received during the Contest Period in order to be eligible. Unintelligible entries; entries with incomplete, invalid, incorrect, or noncurrent information; entries that are counterfeit, damaged, or tampered with in any way, and entries with printing, production or typographical errors will be disqualified. Disqualified entries and entries that are late, lost, damaged, misdirected, stolen or not delivered are not the responsibility of the Sponsor. Sponsor is not responsible if a potential winner does not receive his or her prize because erroneous, expired, canceled, fraudulent, or fake information was provided during the Contest. Sponsor’s computer is the official time keeping device for the Contest. Sponsor is not responsible for entries mis-delivered, delayed or not received due to difficulty accessing the internet, service outage or delays, computer difficulties or other technological glitches. By entering this Contest, you give your full and unconditional agreement to abide by these Official Rules. All decisions related to , as well as interpretation of, these Official Rules by Sponsor shall be final and binding. Your account must be public to enter contest. Use of any device to automate entry is prohibited.
d. Limit one entry per person per twitter or Instagram account. Any attempt by any person to use multiple Twitter or Instagram accounts to enter, or in any other way attempt to obtain more than the authorized number of entries will be found to be ineligible and their entries will be disqualified. Participation must be by the Participant. In the event of a dispute as to the identity of a Participant, the authorized account holder of the Twitter or Instagram account, as applicable, used to enter will be deemed to be the Participant. Potential winners may be required to show proof of being the authorized Twitter or Instagram account holder, as applicable. If the identity of the individual who actually participated in the Contest cannot be resolved to Sponsor’s satisfaction, the affected individual’s entry will be deemed ineligible.
2. Eligibility Restrictions
a. The Contest is open to all legal residents of the 48 contiguous United States and the District of Columbia who are 18 years of age or older as of September 17, 2015 and have a valid e-mail address and a Twitter or Instagram account as of September 17, 2015. Participation in the Contest in any way, including submission of any entry or the partial completion of any act of entry or any other steps taken to participate in the Contest in any manner, constitutes full and unconditional agreement with all provisions of these Official Rules. Void in Puerto Rico and where prohibited or restricted by law. The Contest is offered only in the United States. Employees of Southwest Airlines and the members of their immediate families and/or households are ineligible to enter or win. The Contest is subject to all applicable federal, state, and local laws and regulations.
b. Only one winner per household is permitted in any Contest administered by Southwest Airlines.
c. Participants are required to provide truthful information and Sponsor will reject and delete any entry that it discovers to be false or fraudulent. Sponsor will disqualify any entry from individuals who do not meet the eligibility requirements, and Southwest Airlines may also delete any entry received from persons under the age of 13 in compliance with the Children’s Online Privacy Protection Act.
a. Grand Prize: One (1) winner will be awarded the following: (a) 20 luggage tags with the winner’s luggage tag design; (b) a commemorative print of the winner’s luggage tag design, (c) t-shirt featuring the winner’s luggage tag design; and (d) chance for the winner’s luggage tag to be sold on www.SouthwestTheStore.com. If Sponsor decides to sell winner’s luggage tag on www.SouthwestTheStore.com, Sponsor shall include the winner’s name as the designer of the luggage tag in the description of the luggage tag on www.SouthwestTheStore.com for a period of the lesser of (i) [insert time period here] and (ii) the time that the winner’s luggage tag is available for sale on www.SouthwestTheStore.com; provided that the winner’s luggage tag design may be removed from www.SouthwestTheStore.com at any time after such period. Approximate prize value: $140. No prize substitutions, cash equivalent, or transfer of prizes permitted except at the sole discretion of the Sponsor. Sponsor has made no warranty, representation, or guarantee, express or implied, in fact or in law, with respect to any prize. This includes, without limitation, a warranty, representation, or guarantee related to any prize’s quality or fitness for a particular purpose. Prize subject to availability and the Sponsor reserves the right, at its sole discretion, to award a prize of greater or equal value if the advertised prize is unavailable. Taxes are solely the responsibility of the winner. By winning a prize under this Contest and/or claiming a Prize, winning Participant assigns to Sponsor all rights, title, and interest to his or her luggage tag design, including all intellectual property rights and any other property or moral rights related thereto. Upon winner notification, Participant further agrees to sign an official assignment of rights in the luggage tag design (the “Assignment”) before being eligible to claim a prize.
b. In the event that a prize or prize certificate is mailed to the winner, it will be with the prior written consent of the winner and therefore, winner assumes the risk of its loss. Sponsor is not responsible for the safe arrival of a prize or prize certificate. Only the prizes set forth in these Official Rules will be awarded. If, through printing or production error, or for any other reason whatsoever, more prizes are claimed than intended and/or set forth in these Official Rules, Sponsor reserves the right to award only the stated number of prizes from all legitimate, unawarded, eligible prize claims.
4. Selection of Winners
Decisions of judges with respect to the Contest are final. This is a contest of skill. Your chances of winning depend on how well your entry reflects the judging criteria, as compared to the other entries in the contest.
Judging Criteria: The judges will be judging on the following qualities:
Creativity and Originality: 20%
Entertaining: 25%; Consider cheeky little lines
Southwest Appeal: 35%; luggage tag design should reflect the Southwest Airlines’ culture and design aesthetic. The Southwest Airlines’ brand aesthetic is bold, clean, modern, and fun
Rules: 20% Read and complied with the official rules.
a. Within a reasonably prompt time after the termination of the Contest Period, one potential Grand Prizewinner will be chosen. Entries will be judged based on their applicability to the judging criteria set forth above. In the event of a tie, the winning entry will be selected based on marketability of the entry. The selection of prize winner is within the sole discretion of the Sponsor.
b. To be verified as eligible to receive a prize, each potential winner must continue to comply with all terms and conditions, fulfill all requirements of these Official Rules, and not be disqualified for any reason. Each potential winner will be notified by email or phone (subject to Sponsor’s discretion) after being selected as a potential winner. Potential winner is subject to eligibility verification by Sponsor, whose decisions are final and binding. A PARTICIPANT IS NOT A WINNER OF ANY PRIZE, EVEN IF NOTIFIED OF BEING A WINNER, UNLESS AND UNTIL THE PARTICIPANT’S ELIGIBILITY HAS BEEN VERIFIED. A potential winner will be required to fully execute and submit the Assignment to Sponsor within the required time period (time period will be provided with Assignment). If a potential winner cannot be contacted using the information provided or fails to respond to Sponsor’s attempt to notify them of selection within five (5) business days; if any notification is returned as undeliverable or yields an error or undeliverable type “bounce back” email (regardless if the message is ultimately delivered to the recipient); if the potential winner fails to sign and return the Assignment or any other required release or documentation or fails to comply with these Official Rules; if any prize is returned as undeliverable; if a potential winner is unable or unwilling to accept the prize as stated; or if the potential winner cannot be verified as eligible for any other reason, the potential winner is disqualified and an alternate may be chosen. In the event that a potential winner is disqualified for any reason, an alternate winner will be selected by the judges that is fully compliant with these Official Rules shall be deemed the winner, until the prize is awarded or until four (4) attempts have been made to award the prize and each attempt has failed.
a. Payments of all federal, state and local taxes are solely the responsibility of the winners. Winners may be required to sign an IRS Form W-9 or the equivalent.
b. Except where prohibited, participation in the Contest and/or receipt or use of any prize constitutes any Participant’s consent to Sponsor’s use of Participant’s name, likeness, photograph, voice, opinions, statements, biographical information, hometown and state, and/or their winning entry for promotional or advertising purposes in any media, worldwide, now known or hereafter developed, in perpetuity, without further review, notification, payment, or consideration (unless prohibited by law).
c. Limitation of Liability and Indemnification. By entering this Contest, each Participant agrees to release, discharge, indemnify, and hold harmless Sponsor and its respective parent and affiliate companies, subsidiaries, sales representatives, distributors, partners, dealers, wholesalers, retailers, vendors, suppliers, promotional agencies, contractors, advertising, and fulfillment, including each company’s respective officers, directors, employees, and agents and their immediate families (spouse or domestic partner, parents, siblings, children, and all of their respective spouses or domestic partners) and household members of each such individual, and any and all other companies and individuals associated with this Contest (collectively, the “Released Parties”) from and against any claim or cause of action related to this Contest. Possible claims or causes of action include, but are not limited to, infringement of any right of publicity or intellectual property; threatened or actual injury, loss, or damage to any person, including death and disability; defamation or portrayal in a false light (intentional and unintentional); and damage to or loss of property, arising out of such Participant’s participation in the Contest or receipt or use or misuse of any prize. IN NO EVENT WILL RELEASED PARTIES BE RESPONSIBLE OR LIABLE FOR ANY DAMAGES OR LOSSES OF ANY KIND, INCLUDING INDIRECT, INCIDENTAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES ARISING OUT OF THIS CONTEST. (Some jurisdictions may not allow the limitations or exclusion of liability for incidental or consequential damages or exclusion of implied warranties. Check your local laws for any restrictions or limitations regarding these limitations or exclusions.)
Participants waive any right to claim ambiguity in these Official Rules. The Released Parties are not responsible for: (1) technical failures of any kind; (2) incorrect or inaccurate information, whether caused by Participants, any internet or email service provider, any promotional or advertising agency, printing or computing errors, or by any of the equipment or programming associated with or utilized in the Contest; (3) unauthorized human intervention in any part of the entry process or the Contest; (4) technical or human error that may occur in the administration of the Contest, the processing of entries, or redeeming any prize; (5) any injury or damage to persons or property that may be caused, directly or indirectly, in whole or in part, from Participant’s participation in the Contest; (6) the receipt, use, or misuse of any prize; and (7) any other errors in any materials, information, or announcements associated with the Contest. If for any reason a Participant's Entry is confirmed to have been erroneously voided or corrupted by Sponsor, Participant’s sole remedy is another entry in the Contest, subject to availability and provided that Contest has not then expired.
d. Sponsor reserves the right to cancel, suspend, and/or modify the Contest, or any part of it, if any fraud, technical failure, tampering, computer virus, or other factor, technical or otherwise, beyond Sponsor’s reasonable control, impairs Sponsor’s ability to properly conduct the Contest, as determined by Sponsor in its sole discretion and subject to any law or regulation. In such event, Sponsor reserves the right, but not the obligation to award any applicable prize(s) from the entries submitted before the cancelation, suspension, or modification of the Contest.
e. Sponsor reserves the right to correct clerical or typographical errors in promotional materials or these Official Rules.
f. Failure to comply with the Contest rules may result in a contestant’s disqualification solely at the discretion of the Sponsor and/or judges.
g. The Sponsor is not responsible for typographical or other errors in the printing, the offering or the administration of the Contest, or in the announcement of a prize.
h. The invalidity or unenforceability of any provision of these Official Rules shall not affect the validity or enforceability of any other provision. In the event that any provision is determined to be invalid or otherwise unenforceable or illegal, these Official Rules shall otherwise remain in effect and shall be construed in accordance with their terms as if the invalid or illegal provision were not contained herein. Sponsor’s and/or Administrator’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.
i. Disputes: Except where prohibited, Participant agrees that: (1) any and all disputes, claims, and causes of action arising out of or connected with this Contest or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate federal or state court located in Dallas County, Texas; and (2) any and all claims, judgments, and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Contest, but in no event attorneys’ fees. All issues and questions concerning the construction, validity, interpretation, and enforceability of these Official Rules, or the rights and obligations of the Participant and Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the State of Texas, without giving effect to any choice of law or conflict of law rules (no matter what jurisdiction), that would cause the application of the laws of any jurisdiction other than as stated. THE EXCLUSIVE JURISDICTION FOR ANY DISPUTE SHALL BE IN THE FEDERAL OR STATE COURTS LOCATED IN DALLAS COUNTY, TEXAS.
k. Copies of the written Contest rules and a list of winners (when complete) are available during regular business hours at Southwest Airlines, Emerging Media P.O. Box 36611, Dallas, TX 75235-1611, Attn: “Southwest Airlines Luggage Tag Design Contest Winners’ List.” Limit one request per person, per household.All requests must be received by November 14, 2010.
6. Sponsor: Sponsor is Southwest Airlines Co., P.O. Box 36611, Dallas, TX 75235-1611.
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At Southwest, I have the pleasure of working on our Local Advertising Team. We’re the ones responsible for taking our brand to each and every one of our more than 70 destinations across the country. When I heard that our next big city initiative would be Milwaukee, I couldn’t contain my excitement! Every city has its own special story, and I couldn’t wait to uncover Milwaukee’s.
Working with our Marketing Planning and Customer Insights Teams, as well as our ad agency, GSD&M, we compiled tons and tons of insight on the Milwaukee market. After weeks and weeks of data, analysis and research galore, you know what the funny thing was? The more we learned about Milwaukee, the more we saw… Ourselves!
Southwest Airlines and Milwaukee sure have a lot in common; in fact, you could say we’re cut from the same cloth. The people of Milwaukee take pride in a job well done and don’t need a lot of recognition. They do what’s right because well… it’s what’s right. And they’ve been called the “salt of the earth.” Call me partial, but I would like to think those are all qualities that describe our Employees, too! I think this is going to be a beautiful relationship, Milwaukee!
So, we put together an advertising campaign celebrating the people of Milwaukee, right along with our Employees that work there. The ads are running now, and next time you go to the airport, you might recognize some of those smiling faces! Yep, all of the Employees featured in the commercials hail from the MKE Station, and are working hard to bring YOU that one-of-a-kind Southwest Customer Service. In fact, take a look at it for yourselves at the end of this post.
We are calling our effort “Wheels Up, Milwaukee,” and we hope to inspire this jewel of a city to think of us first for their air travel purchases. After all, we are mighty proud of our 32 daily nonstop departures to 16 cities across our system. Plus, we offer connecting service to an additional 46 cities all over the country, all on our big, comfy 737s.
Milwaukee, I hope you enjoy this advertising campaign as much as I enjoyed working on it. It was a pleasure getting to know your awesome city on such a deep level. By the way, anyone know where you can get cheese curds in Dallas?
Oh, and one more thing:
Wheels up, Milwaukee.
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Did you know all of the Employees featured in Southwest commercials are actual Employees? We don't use actors to do the job of what we know best. When we need Employees for a commercial, we put out a casting call asking for the best, brightest, and most energetic Southwest Airlines has to offer. And, our Employees ALWAYS deliver. With over 1,200 applications and 200 Employees auditioned, this was a huge undertaking we are so proud to share with you. What a tremendous experience! Our hat’s off to everyone who let it all hang out at the auditions. We always thought we had the best Employees in the industry, but we were even surprised at just how amazing it was to work with them through this process. We met so many wonderful people as they waited for their turns, and all of them had such passion for the Company, we were in awe. We were all humbled by the fact that it takes so many people to run an airline; we had such a great representation of Employees with so many different job descriptions that it was a great opportunity to learn from one another. By the end of the three casting days spent in Houston, we can honestly say we made some great friends from all across the country. The Directors asked them to do everything but stand on their head. They sang, they danced, they played air guitar, and above all, they were themselves. All our Employees lay it out there for the Customer on a daily basis, and this group of Employees raised the bar for everyone else moving forward. It was a lot of fun and we cannot wait for you to see the new commercials – coming SOON! To see a Behind the Scenes of our Auditions click HERE
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