Assigned seating or "cattle call", it makes no difference to me. I can seat up front or in the back (I prefer the back myself). When I travel with my family, I would prefer assigned seating. When I am traveling by myself, I can handle the unassigned. I have only two request: 1) make sure there is plenty of overhead for carry-on; & B) make sure the flight crew keep their bubbly personality (that is the #1 & only thing that makes my flights with SWA pleasant).
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