I appreciate this post, but none of the technical improvements or shortened call wait times ease the fact that I--like many of your loyal, long-standing customers--am still really disappointed in the new rapid rewards system. For years now, you have been my go-to for many reasons--a primary one being that I loved the simplicity and actual perks of the rapid rewards program. This big change makes the SWA I've known and loved much more like all the other airlines it's so long stood apart from.
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