12-14-2011
12:36 AM
156 Loves
I was a big fan of Southwest for fifteen years. Sorry, but that's over. It is evident that now the only folks Southwest is really interested in are the frequent business fliers who are willing to shell out more to get to the front of the line and to earn more "points." I'm a low-budget traveler, usually between 4 and 8 trips a year for meetings and family events, and most years I could count on an award ticket to make my Christmas trip affordable. Now it looks like I would be lucky to earn an award ticket once every three or four years. Not only that, but everything is getting more and more complicated. Including the website. It used to be easy to find information, but for some reason it feels like a stone wall now. Lots of hype, little friendliness.
I'm not saying i will never fly Southwest again, but it will certainly be far less frequent. It's kind of sad to lose a 'friend,' but Southwest has moved on to a different customer base and so it's time for me to move on too.
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