It's all about the money. Made a couple of reservations online today and sure enough, as you had outlined, you are trying to incentivize folks to pay the higher prices to earn the points. You are not trying to fix something that was broke, you are going for the money and looking more and more like the other air lines all the time. I remember when a reward was "any flight any time". That has been gone for a while now, but again, when trying to book my daughter on a flight to visit her grandparents that are on hospice care, so she could spend some time taking care of them, lo and behold, my reward was only good on certain days on certain flights. BS Southwest. Funny how my loyalty is being called into question. Step back and restore the rewards program the way it was, and lots of folks will feel better about you.
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