Southwest, I have been loyally flying with you ever since I was a kid, even paying more for flights that I could flown for cheaper because I knew that I was getting a rewards credit. I even had all my friends sign up for rapid rewards because I thought it was such a great program and I swore to them that this was an airline that actually did reward you for your loyalty. All the flights that I flew with SW were local flights, either back and forth from So Cal - Nor Cal in college and now Boston - Baltimore for work. With in the last couple years, SW has raised their prices and was no longer then cheapest airline, but I stuck with them for the rewards.
I thought that southwest was really trying to go out of their way to win over the BOS/BWI customers, but obviously not anymore because instead of earning 1200 points (1 credit) for my $39 flight, I now earn 39x6 = 234 points, about 20% of the original value. Even including security fees, which I'm not sure count towards points, I will only get 300 points max for the flight.
It saddens me that our relationship has to end this way. Now I have no reason to not just look for the least expensive flight for my trips.
... View more