Living in Phoenix and having many choices of flights on Southwest or America West/USAirways, I always choose America West because the fares are usually identical and I prefer an assigned seat. Alaska Airlines airlines has assigned seats but experimented with open boarding, and it was total chaos. They have since returned to more orderly boarding. Recently, waiting for a flight on America West from LAX to PHX I couldn't help but notice the chaos and uncivility of the boarding process at the next gate of Southwest Airlines. I was grateful again to board AWA. I'm sorry if this sounds snobbish, but many here in Phoenix refer to Southwest as "The Flying Trailer" or "The Trailor with Wings." I flew Southwest once, and that was enough. As long as Southwest continues it's uncivilized boarding process, I will NEVER fly this airline. (But I do love Peanuts!)
PS: Go USAirways!!!
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