I've flown pretty much exclusively with Southwest for all of my personal travel in the last 15 years. I love the service and appreciate the great attitude of your work force. The only thing I'd change is to use the numbering designation on the boarding cards in addition to keeping the A, B, C designation. Therefore, say you check in online the night before and get an A boarding pass with the number 1. You get to board the plane first, followed by A2, A3, A4, etc. These numbers already exist on your passes, so why not put them to good use? It still keeps open seating alive and well, eliminates the need for folks to jockey for a position in line before a flight, and still would maintain a quick boarding process. And as for those "precocious" business travelers above that say they'd switch to Southwest for travel if they could get a preferred seat, let them stay on the other carriers!!! Who needs their attitude!! You've built a great business by successfully catering to masses. Don't let your business be swayed by the opinions of a few elitists. Thanks!
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