Here is a suggestion for an innovative new way to board the plane: place chairs in the gate area configured like the seats in the plane. Have the customers take their assigned "seats" in the lobby chairs. When the plane is ready for passengers, have the window seats on one side stand in unison and file onto the plane, farthest seat from the door going first. Then the other side window seats stand in unison and go. Then middle row, one side, in unison. etc. This should save time. Plus it would generate tons of free publicity as another Southwest innovation. Good luck.
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