Since I could not find a newer blog entry, I thought I would tell you here. Your July article was rather interesting, especially that part about getting college students to call alumni as part of a targeted marketing campaign. I thought you might like to know that your fellow communicators eventually wised up, and the college on the hill now has such a program. The students who work there have quite a few stories about angry alums who to this day complain about females ruining the school, but overall the program has become both a publicity and a fundraising success . Kudos to you.
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