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Today is a Magical Day at Southwest Airlines as we Raise Money for Kidd’s Kids Day


Today is a magical day at Southwest Airlines. For the 12th consecutive year, Kidd’s Kids and Southwest are teaming up to host a telethon to help fund the Kidd’s Kids Walt Disney World Trip.


One day each fall, the Kidd Kraddick Morning Show dedicates its air time to raising donations for the Kidd’s Kids trip in November. Known as “Kidd’s Kids Day”, this is a large source of their funding. Growing in numbers every year, the listeners of the show donate their money for the cause. On this day, the Kidd Kraddick Morning Show reminisces about past trips, personal stories from children who have attended the trip, and encourages the audience to help change the lives of this year’s Kidd’s Kids.




More than 60 Southwest Employee Volunteers are manning the phones to process donations and all the money raised on Kidd’s Kids Day directly funds the annual Kidd’s Kids Trip. This year, we are sending 58 children with life-threatening and life-altering conditions with their families on the all-expense paid trip of a lifetime to Walt Disney World® in Orlando.


You can be a part of the magic too! Please call us at 1-888-SWA-KIDZ (1- 888-792-5439) between 6:00 a.m. and 12:00 p.m. CDT TODAY to donate. You will be supporting the trip of a lifetime for these special children for years to come—every donation counts!


At Southwest, we pride ourselves on having a big Heart and collaborating with the Kidd’s Kids wish-granting organization allows us to share our passion with very deserving families. Within minutes of sharing the telethon volunteer opportunity with our Employees, all the positions were filled!




In addition to hosting the telethon, Southwest donates the charter aircraft from Dallas and the airline’s Flight Crews volunteer their time to provide complimentary roundtrip air service to Orlando for the nearly 300-person traveling party coming from various points around the nation.


During the five-day trip, these special kids and their families enjoy all the amenities Walt Disney World® can offer. The annual trip is completely free for the families and Kidd’s Kids covers all of the expenses including hotel, park passes, meals, transportation, spending money, and souvenirs.