Have you visited southwest.com today? You might have noticed a whole
new look! We've revamped the homepage to make it easier for Customers
to find what they need.
The homepage now includes a navigation tool that's consistent
throughout the site. The navigation tool is meant to make booking
flights, hotels, and car rentals a snap! Here are a few more of the
exciting changes you will see:
• The homepage image and other features can be personalized and pre-populated to the user’s home airport. Saved searches make it easier for Customers to shop for flights, cars, and hotels.
• Customers can now easily plan any part of their trip directly from the homepage with new car and hotel booking widgets.
• New pages have been added to highlight how Southwest Airlines is different from its competitors.
• Every page of the site has updated, easy-to-use navigation and a search box to help users find exactly what they are looking for.
• Drop downs are available from the global navigation to help users get to interior pages faster.
• Every page now has a social media bar to help users engage with Southwest on social media sites such as Facebook, Twitter, and Nuts About Southwest.
These changes are a part of a larger effort to make southwest.com a
full-service travel site. We made some changes last year (like
TravelGuide and a new Special Offers page) and you can expect to
see a few more throughout 2010.
Stay tuned for an online scavenger hunt! Next week, we'll have a
contest to encourage fans to explore the new site and you could win
roundtrip tickets!
So there might be a sleek new look, but we've got the same low fares,
only on southwest.com!