I really must agree with all the other negative feedback received. I am flying back and forth constantly from Washington to California for school breaks, and up until now I have never considered another airline. I have chosen Southwest in the past because of it's well-made website, its rewards that treat everyone equal and are easily explained, and the boarding system. Flight choices are now limited, prices seem to be higher, and the reward's system changes are ridiculous. I hate to say it, but I will no longer be praising flying Southwest. The fact that there is a Business Priority seating, disregards the idea of checking in early online. Also, blackout dates? Since when? Let's not be like all of the other sellout airlines. Marketing managers should really think about what they are doing here if they really believe this will boost profits or convince me to keep my brand loyalty. In essence I believe that these changes contradict all Southwest claims it believes in.
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