This "convenience" is a fee, pure and simple. Parents must pay the fee to ensure they get a seat next to their kids. It adds $80 to the price of a trip I booked yesterday for our family of four. First Business Select, then Rapid Rewards A List, now this. What happened to the customer-friendly Southwest Airlines we all knew and loved? For years our family has driven from Rochester, NY to Buffalo solely so that we can fly Southwest. In the future, we might as well just book a flight on another airline that leaves from our hometown. I'm very disappointed in this.
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