I absolutely love the new boarding system, except as many others have stated, when people cut the line. On my second flight as an A-List member, I was A-17, with just a few business select passengers in front of me. When numbers A1-30 were called, a "gentleman" from the adjacent A31-60 line jumped over in front of me. When he handed his ticket to the gate agent, I saw that it was an A-40.
There was little harm done I suppose, with one person jumping 23 positions in a flight that wasn't even half full, but it seems that as time goes on, more and more passengers will start cutting the line if nothing is done about it.
I'm glad to read above that SWA has acknowledged the issue and have asked their employees to enforce the numerical boarding order. I'm sure Southwest will figure out some friendly method for reminding boarding passengers to stay in the boarding order.
Except for that one episode, every other flight I've taken using the new boarding procedure has gone off smoothly. Everyone seems much more relaxed and less stressed. There's even a bit of conversation between passengers as they help each other find their assigned spots - that sort of thing didn't happen so much in the "old days" as your fellow passengers were your competitors for seats.
Thank you, Southwest!
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