If this is "off topic" my apologies and please move it to the correct area. Found the blog address today and have wanted to share
an idea that makes perfect marketing sense to me. I have mentioned this to gate agents and flight crew and all agree that it
makes sense - so here- hopefully is my chance for "the big cheese" to hear it. Southwest spends millions promoting "DING",
Television adds in all forms have featured "DING" so why when you get on the Jet and they scan your boarding pass does the
scanner have a "DONG" sound?? I mean how much could it possible cost to have the sound chip duplicate the "DING" of your
advertisements? How much would it be worth to Southwest for everyone, everytime they board to here "DING" and automatically
think to themselves "You are Now Free to travel" or to think of one of the current ads? Let's here "DING" as we board the plane
and the scanner scans our boarding passes. :-)
Feedback would be so appreciated.
Jon G -
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