02-15-2010
02:13 PM
SW, regardless of Kevin Smith's behavior, you've completely botched your handling of this from the start. You should have had a VP contact him immediately to defuse the situation, but now to try giving a justification and getting into a he-said/we-said battle is even more bizarre and a no-win approach. At best you look slightly petty and fumbling, at worst you look arrogant and idiotic (my view). I'd recommend you fire your current PR/mktg people and hire some with a clue.
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