I could not think of a worse thing for Southwest. I am currently scheduled to fly to Orlando in November. My departing trip is on Southwest and my returning flight is on AirTran. The experience from past flights and the booking, changes, and customer service for my upcoming flight between the two airlines is a contrast more significant than the Atlantic Ocean was in 1092 or the Earth to the Moon in 1760.
Southwest is dramatically underestimating the risk and effort involved in trying to merge these two cultures. Acquisitions rarely work look at the data.
What a sad, sad day.
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