I am a loyal Southwest airlines flyer (companion pass holder), and just plain love whatt Southwest stands for... FREEDOM.
There was a wonderfully written section in the recent in-flight magazine describing the start of the company, and the true inginuity that has kept southwest air fresh and fun. The thread through the entire written piece: FREEDOM.
One of the fun and practical parts of the airline is lining up/boarding the aircraft in groups of 30 (whether by plastic card or paper boarding pass). Please don't change this aspect of the "Southwest" FREEDOM experience.
Here's a free idea for the airline (actually, if you do end up using this I'd like a few things: 1) bring back raisins, 2) scrap the fake cheese crackers in the snack box, instead put in peanut butter and crackers and 3) keep some of the "vintage" planes flying, i.e. with the rows of seats facing one another). The idea is to incorporate "FREDOM" into the advertising, and byline of the airline, e.g. the LUV and FREEDOM airline! This is truely a match made in heaven.
Keep giving the CUSTOMERS what they like, and stay with the boarding procedure you already have in place!
... View more
