Originally, it was the lines at the gate; first come, first boarded. Then, they established groups for better organization. Next, boarding became a game online of first online, first in the first boarding group.....still allowed first come, first boarded...within their group. Now, you are proposing a price for first boarded.
SWA has ALWAYS been able to make light of the worse elements of commercial passenger flying, even when FAA required the "Safety Briefing," then later, the TSA requirements. In my business CEO view, making the SWA flight experience fun is the #1 reason for SWA's success that falls to the bottom line. Of course, other smart planning and operations have their place, and for passengers, I agree that "open seating" gives passengers the most choice and control. We all know you pay a penalty for being late.
Above all, keep the flying experience FUN and LUV your passengers!
... View more