Southwest, it's time for an intervention.
The problem is that you're stuck in the past.
There was a time when open seating worked wonderfully. That was back when flights didn't almost always fly at capacity. Those days are long over. Now it seems as if boarding takes forever as all the standbys and stragglers make their way down the aisle, trying to find an open seat (or those precious couples, hoping against hope that boarding three minutes before pushback that they'll find a pair of open seats).
This new scheme... it's not a step in the right direction. In fact, it sounds needlessly complicated and potentially irritating. I don't want to figure out your boarding fad of the week, and neither do most of your other passengers.
Southwest, it's time for assigned seating. Break the pattern of denial. You know it's true.
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