I travel two to three days a week on southwest. It is a superbly well run airline. Customer satisfaction is at the heart of this company, which I am sure rakes in the profits. But why not? I travel late evenings and early mornings and the staff on the flights is consistently friendly. The special "perks" that have been historically provided are starting to inch towards mirroring other second rate airlines, i.e. using banked unused dollars only for the original ticket purchaser and drink tickets that now expire within a year. These are relatively minor changes, but I hope nothing else changes AND that maintenance and safety of the planes is the #1 priority.
Finally, the photos of the CEOs and others are a great touch, however, there is very little diversity in the group which makes me wonder. Otherwise SWA "rocks" as my kids would say!!
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