01-14-2011
02:55 AM
2 Loves
I have flown Southwest about once to twice a month from Burbank to San Jose because of their EXCELLENT Rapid Rewards program. Now, although I would typically be considered a frequent flyer, under the new program, I am not. I will now drive myself to LAX where I have TONS of options with United, American, and even Alaska Air NOW! This new rapid rewards program STINKS and is only benefiting the Big Spenders--who, by the way, probably don't book their own airline tickets, and, the people who do book their tickets for them (corporate travel agencies) don't even care about their clients' frequent flyer accrual!!!
I highly suggest you reconsider this--or your profitability will be negatively affected SOON!
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