Dear Anonymous person from yahoo:
The fact of the matter is that there are countless business hours lost when people are flying on an airplane. Being able to use the internet will allow businesspeople to be more productive, and make better use of their time.
As far as "consideration" goes, I fail to see how me using a laptop is being inconsiderate of the person next to me.
Finally: Good luck finding an airline that doesn't offer this service. It's the wave of the future because it will bring in additional revenue streams for cash-strapped airlines.
You're going to have to just suck it up and deal with it.
-- Michael from Orlando
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The company has to be sure that it is going to be successful in every market we enter. Given the uncertainty of the industry right now, it's probably a good idea to stick to what we're good at in order to weather these times.
Not to mention, given the current state of the economy, I don't think it's smart for SWA to rapidly expand into unknown territory (international routes). You're correct: It could be very successful, but it also could flop.
You also have to consider that flying internationally opens up a whole new regulatory framework: SWA would be subject to aviation regulations of other countries, as well as ICAO. Having to transition everything could have substantial cost involved.
I'm not saying that international routes would be bad, but I highly doubt that this is the time to be entering such risky markets.
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