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Southwest Airlines Community

Four Years in Denver


Hey, Denver – It’s our Fourth Anniversary, so we got you a FREE FLIGHT!!

That’s right – we’re celebrating our four-year anniversary serving the good people of Colorado by giving Colorado Rapid Rewards Members a free flight when they purchase a Business Select Fare in the month of January.  We’ve made no secret of the fact that Southwest Airlines LUVS Denver, and this is our way of thanking the folks of Colorado for supporting our growth and service from the Mile High City. 

While our official anniversary was yesterday (January 3, 2010), beginning today, we’re offering frequent flyers of Colorado a free flight when they book a Business Select roundtrip fare from Denver.  The offer is valid for both new and existing Rapid Rewards Members for travel booked by January 31, 2010, and travel completed by February 28, 2010.  To register for the promotion, visit here (see Terms and Conditions on the link).    Existing Colorado-based Rapid Rewards Members must register for the promotion.  Not a Rapid Rewards Member? Colorado residents can join the Rapid Rewards program and be automatically registered for the promotion.  Simply join the program via the link above before completing qualifying travel.

In just four short years, Denver has become Southwest’s fastest growing city in our 38-year history, and by August 2010, Denver will become our fifth largest market out of the 69 destinations that we serve. Fitting, given that our Rapid Rewards program offers free flights fast!

Thank you, Colorado, for making us feel so LUVed, and Cheers to many more great years of flying high together!

Explorer C
Congratulations on four strong years of service in Denver. I'm also excited about the Business Select Promotion you're offering in celebration of the event- what a great idea to encourage Rapid Rewards members to get out and travel. As a current resident of Phoenix, and loyal SWA Rapid Rewards A-List member, I have been a strong advocate of your service in the Denver market, sharing the great benefits SWA offers to both the friends and family I grew up with "back home." I have been fortunate enough to have left CO in 2004 and experienced the SWA difference in the other cities I have lived prior to your entry into Denver. As a result SWA has gained the loyalty of an entire family (one that would no longer even consider flying another airline) and several close friends. I love promotions and love SWA- but let's make promotions like the one above available to everyone that has helped make your Denver market one of the most successful launches in SWA history, not just CO residents.
Adventurer B
Since the redesign of the website I can't find where the launch date for each station is now. I used to know the DATE that each station launched not I can't find it. Can someone give the step-by-step instructions how to dig it out the new website. Thanks. Great Job Denver.
Frequent Flyer C
Scott, I did some excavating for you and found this. joe
Aviator C
Joe, thanks for getting the link to Scott. Brian