I am A-List Preferred and a companion pass holder so tired of this (and the fake service animals pre-boarding) that I am looking at other options The number of pre-boards on other carriers pales in comparision because the incentive isn't there for it - i.e. taking the best seats. Monetizing the boarding order and then allowing scammers/seat savers and so on to take advantage of your loyal high fare customers is inexcusable. I think it is time this is news worthy . Southwest needs to at least change the policy where pre board first to the back of the plane. It is out of control!
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